About
While the aesthetics presented may tell a different story, the idea at the heart of Minoru Blvd is far from grandiose or pretentious. Established in early 2009, Minoru Blvd is the online journal of creative Luis Valdizon. The aim is to simply provide readers with an accessible source of thought-provoking content, inspired photography and film.

Linens

10.04.2011



01 Texture Detail
02 Dish towel (Lithuania)
03 Napkins (Lithuania)
04 Knitted dish towel (Sweden)

I am absolutely in love with this material. Having splashes of linen throughout your home is a small luxury that I really hope you don't pass up on. Note, however, this is far from a superficial endorsement. Thanks to Janaki, I've been working with linens for quite sometime now, but it wasn't until I used a linen kitchen towel to dry up a dish and clean off a cutting board that its beauty and superb functionality set in.

To the touch, linen feels like a superior material. There is something quite satisfying that comes from using a product which works well after all the talk about handcraftsmanship and production in small batches has ended. So far I have invested in a few dish towels, a set of napkins, a table cloth, and a bath towel. I'm hoping to soon acquire linen drapes for my bedroom, as well as what I am most excited about, bedsheets.

Linen is a textile that looks divine, is good for the environment, is beneficial for your health, and though it may cost more due to its labor-intensive manufacturing, is worth every penny. I was lucky to have been introduced to it this past summer, and now I just can't seem to get enough. And if your looking for something to display you're new linens, Analogue Life, a Japanese design shop for everyday items, has got you covered.

Spaces of Work, Life & Study

10.03.2011



01 Le Marché St. George
02 Minoru Blvd Headquarters
03 The Ridington Room

Without even knowing it, I think I have somehow managed to summarize my past month within this set of photographs. They each tell a remarkably sequential story about my inner conflict: whether I want to continue pursuing academics at The University of British Columbia or pursue my passion of design and photography full-time. The decision is like dark turbulent cloud hanging over my head each and every minute I have any time to think. Put simply, it's utterly daunting.

The first photograph is of my work space at Le Marché St. George. I'm planning to write an open letter of appreciation to the Parsen & Roy family, in the near future, so I'll keep this brief. Working in their home has transformed my life like nothing before it. Every day that I get to share with their family is an absolute delight. The space is incredible, the coffee and food is some of the best in Vancouver, and most importantly, the people who are connected with the shop are unforgettable. I'm completely in love with my place of work.

Looking at the three images as a set, it's the second photograph which is the most interesting to me. Not because of any particular item in the space, but because it seems to be a aesthetic amalgamation between the photos which precede and follow it. I used to make my purchases based on a very Victorian style, which in a way embodies the academic side of my person. Now more and more, I find my interior inspirations rooted in Danish & Japanese design. Less is more has been a personal theme of mine for decent amount of time now, but I am just beginning to comprehend minimalism and how the idea translates in real life.

I feel fortunate to attend an university with a beautiful campus. The Ridington Room is one of the many places of study offered at the university. It features stunning natural light, a well-suited collection of paintings, and handsome furniture. All these aforementioned details make for a very inspiring setting to pursue academic endevours. It is common to find students drinking a healthy mix of coffee, tea, and water (amongst other beverages) whilst rigorously reading textbooks and taking notes on paper notebooks or laptop computers.

Lately, my heart is being pulled towards following my desire to create. I've talked the idea over with close friends and family, but dropping my studies is easier said than done. I haven't been convinced to leave my schooling behind. So like the second picture, I'm torn between two worlds. The funny thing is I thought I made my mind up about two weeks ago, but through chance I saw a gentlemen in complete focus working fervidly on his reading. His obvious passion for learning made me reflect on my situation and has kept me attending my classes. I don't know how long it will last. I think, however, if anything, I am coming to terms with the fact that even if I don't entirely abandon my pursuit of a Political Science B.A., I need to take an academic leave in the not-so-distant future.

Quote N° 02

10.02.2011



01 Author, Sebastien Tellier

| Sebastien Tellier - La Ritournelle

Recently, a friend of mine was suffering from heartbreak (though, I think minds were changed and their relationship is back on). I draw my understanding of love from La Ritournelle. The origins of the philosophy of Ritournelle can be traced back to Jean-Jacques Rosseau and later with Gilles Deleuze & Felix Guattari. Though, mostly in a musical sense there is a romantic philosophy developed in their notions. Notions inspiring Tellier to write what I consider to be a contemporary musical treasure, followed by a remix from Mr. Dan, and eventually leading to Ace Norton directing one of the most beautiful visual interpretations of music.

I initially came across La Ritournelle when researching material to post on a small music site I used run a few years back. One of the things always I did was try to bring some perspective, which is how I came across a really informative post about the song where Fio Abril, the site's author, stated the following:

"The music evokes the feeling of a kind of dreamlike state of being you don’t want to end. But you know that situation has to end sometime. Imaging you’re just falling in love and your love get’s answered. You feel on top of the world and you just don’t want to get off it. You repeat or reconstruct that feeling over and over again, kind of mantra-like, to keep it with you, but deep down you know it has to stop somewhere. If not in a fight or an argument, a more moderate normal relationship or finally death itself."

The idea, between the music, its video and his thoughts appears to be seamless. The philosophy that stemmed from the mind of Rosseau changed my views about life and love drastically. The most amazing thing is that it was a simple piece of writing that helped elevate Sebastien's work to new heights. At the end of the day, I hope to write something that reaches out to people, and through my quote installation I hope, at the very least, to inspire you with the thoughts that have inspired me and continue to do so.

So to my friend and all of you going through heartbreak from a relationship or life, I offer you this: please understand that life is cyclical by nature and, as Abril stated in his words, everything is meant to come to an end. What is most important is that you cherish the joy while you have it and have the strength get through the darkness because it, too, will pass. Savour every moment for it shall not return, except for in memories and they too will disappear in time.

Stumptown Coffee Roasters & Mast Brothers Chocolate

9.24.2011



01 Handsome packaging
02 Chocolate in pieces
03 Fleur de Sel detail
04 Freshly roasted beans
05 Coffee & Monocle Magazine

| Mast Brothers Chocolate

Over the past year, my love of coffee has escalated to unforeseeable heights. Coffee, for reasons likely connected to my family's Central American origins, has been around me since my earliest of memories. There's something just wonderful about the lush aroma that fills a space whenever coffee is brewing, especially when coffee is good. For the most part, my coffee experience at home was never all that special. Then again, coffee culture really hadn't taken off during those unknowingly deprived years. However, that is all history, a good cup of coffee or two throughout the day is a part of my life that I enjoy significantly.

I ran out of coffee a few days ago, and usually pick up the most full-bodied offering from Intelligentsia Coffee available at Elysian Coffee, but today decided to finally try beans from Stumptown Coffee Roasters for the first time. I went in to Mr. Lee's General Store & Haberdashery, one of the the few locations in the Greater Vancouver Area that carries the brand. Sitting on the shelves next to the bags of Stumptown Coffee were brilliantly packaged bars of Mast Brothers Chocolate. I've seen the Mast Brothers product featured on a few sites, and while they look divine, they are even better to the touch. The dense, rich feel of their wrapping paper cannot be fully appreciated until you hold a bar yourself. After a brief conversation about the coffee and the chocolate with Molly, a member of staff at Mr. Lee's, I was convinced to purchase both. I took home a bag of Stumptown's Guatemala Finca El Injerto Bourbon beans and a bar of Mast Brothers' Fleur de Sel.

Deciding to educate myself on both brands on the commute home, I ended up watching a well-produced and informative film on the Mast Brothers Chocolate (visit link on the left) that added to the anticipation of trying their product. I should be honest here, I'm not really a chocolate person. If it's around, I'm happy to have it, but it's not something I desperately seek out. Nonetheless, after watching the dedication and passion the brothers Mast bring to their craft, I felt I was about to have a better and possibly taste-altering experience with chocolate.

While water heated up for the coffee extraction process, I had my first bite of the Fleur de Sel. The beautiful hand-harvested sea salt sprinkled directly on the back of the bar hits the palate sharply. As the chocolate melts on your tongue and incorporates with the salt, the fruity flavour of the cacoa begins to articulate itself. The salt may be a turnoff or found to be distracting for some, but it serves its purpose. You have to allow time to let your palate become accustomed to the combination of flavours offered here. The Guatemala Finca El Injerto Bourbon by Stumptown has its own chocolate and light citrus notes, which is why I thought they would work together. But tread lightly here. I would definitely allow for the salt and chocolate of the bar to fully infuse together before you take a sip of your coffee, as the combination of salt and coffee is typically unorthodox (although, not so uncommon in some countries as organometallic chemist and food enthusiast Dr. Martin Lersch explains). Still, if you take your time, you will enjoy a complex amalgamation of flavours.

In the end, the Mast Brothers have instilled with me a completely new appreciation for dark chocolate, which I never thought possible, and the earthy, full-bodied Stumptown coffee was splendid. I sat on my patio this afternoon and enjoyed both along with Monocle Magazine's October 2011 issue- perfection.

The Social Feed x Nelson The Seagull

9.23.2011



01 Mingling before the meal
02 Roasted Lamb shoulder
03 Dinner plating
04 Communal dining
05 Lee Snelgar & Coral Sidora

| The Social Feed

Yesterday, I was commissioned by the gentlemen of The Social Feed to document their third event at Nelson The Seagull. I have been meaning to feature Nelson The Seagull for some time, and truthfully, I plan to in the near future, which is why I'm going to keep my thoughts on their staff and establishment to a minimum here. The Social Feed is the wonderfully simple concept of highlighting some of the best eateries our city has to offer and having dinner in a communal setting. Needless to say, dinner tonight was nourishing both the soul and our appetites.

The menu was a complete treat. The offerings started off with a Camembert, fig and prosciutto crostini, followed by the first course, a modern take on a South African classic, Umngqusho, which featured a leek base, samp, beans, chorizo and kale. The main course was a perfectly roasted shoulder of lamb (vegetarians were served an array of mushrooms as a substitute for the meat) on a bed of smashed root vegetables with a caper and mint dressing. The night ended with a generous serving of Malva pudding, a sticky toffee pudding made with Cointreau and apricots.

My mouth started watering as I remembered all the wonderful flavours Lee Snelgar and her team put together for this dinner. They showed their culinary expertise with a well-executed meal from start to finish. I was humbled by everyone's hospitality. The ambiance of the whole event makes me look forward to the possibility of another collaboration with The Social Feed. Lastly, tonight I learned that Reggie Milligan of The Social Feed is off to Toronto to get their concept started there, and wish him the best of luck with all of his endeavours.